Global Branding
Princeton Club
of New York
Down Town
New York City
Ann Taylor Dr. Brown's American Heritage identities illustrations

  SAP GLOBAL BRANDING collaborated with Siegle+Gale to refresh the SAP brand. Easy, engaging, personal and authentic are the guiding principles. To help the Branding Team ensure that these ideas resonate in every detail, we applied the brand principles to a variety of projects.

SAP SAPPHIRE NOW  is one of the world's premiere business technology conferences. Industry leaders explain how the latest technology can help make them run simple. With nearly a mile of information, we were asked to contribute to some of the designs.

SAP DEVELOPER RELATIONS conduct many technology conferences. Developers are offered an opportunity for hands-on training. Their SAP CODE JAM events take place all over the world. To attract developers, we decipt cityscapes of all the exciting locations. The designs are used from advertising banners to stickers.


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